There are going to be times when work seems to have dried up, I've been lucky I've only really had this twice in the first year, but on those two occasions I may or may not have acted like a bit of a baby. My wife will testify to this, she's always the one that tells me something's going to turn up, and so far it always has, but in those moments of downtime you need to be the one that makes the next thing happen.
Crying (I didn't actually cry) is not going to help, there's always something you can do, and really you need these moments to fertilise your company, (don't actually take a shit on your company, that would be bad). Here's some of the things I do to bulk out those free periods;
• Write Blog posts, I write 2-3 at a time and schedule them to drop throughout the week.
• Linked In Fishing, see my LinkedIn post from last month
• PPH prospecting, always worth bidding on anything, you never know where it might lead
• Contact hitting up, don't be annoying, but don't let them forget
• Favours, do a record sleeve for someone for free, get the juices flowing
• Web updates, keep your site fresh, get some new work on there
The thing is, if you have the right frame of mind, it's going to work for you. Managing your time and energy is really important, and when you're given some downtime you have to look on it as a opportunity to get some of the internal stuff done that you've been putting off and not spend the day watching Cash in the Attic, and then going into your attic and putting your foot through the roof, for example.
So I've learnt this, don't panic, and don't annoy your wife by saying you've got nothing to do one day, and then 2 days later crying (I didn't cry) to her because you're too busy. It's all about not being a baby at the end of the day, something that I'm getting better at. I'm only 35 after all.
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